Advanced 写作 for 市场营销: Professional Copywriting and Content Strategy

欧洲杯买球app本课程:

This course is designed to help experienced writers enhance their skills and careers and help marketing executives assess and direct promotional writing. 本课程涵盖所有媒体格式, 从纸媒到电视再到社交媒体, 以及如何整合它们的建议. Students will also write for different target markets, 创造品牌的“声音”, learn how to work with designers and other creatives, 开发和管理网站内容, and work creativity and strategy into every piece. This is an intensive course with students expected to execute professional-caliber work.